My name is Lynny, I’ve been employed by DownUnder Mark recently, to among other things, manage the new Rainbow Tourism website, that my business Canz Design Ltd, is building for him.
I’m taking care of entering new properties into both the directory site, and the booking system, that everyone listed on his site is invited to try out free.
I will also manage the whole back end of the website, leaving Mark free to market the Accommodation/Tourism directory site.
Once the new site is up and running, in about a week from now, I will also be doing the SEO of his sites.
I specialise in SEO (search engine optimisation) which very basically means making specific changes to a website, to make that website, rank well in search engines like Google, for keyphrases or search strings that are the sort of things people looking for your business would search for.
I will talk about SEO extensively in my posts, since it is of little use having a website, advertising your motel or B and B, if that website cannot be found, by someone looking for a place to stay, in your area.
Combining these two jobs is extremely interesting, since over the past month, I have visited just over 200 accommodation websites. I have seen some very nice looking websites, that when I did a search in Google, for the name of the business, which is a very specific search, that website did not appear in the first 2 pages of the search results.
I have definitely seen the good, the bad and the ugly accommodation websites, and will discuss with you some of the issues faced by the owners of the sites.
I’ll take a look at several ways of advertising an accommodation business, and show you how SEO can fit into your marketing budget.
Lynny
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