Most tourist websites in Australia and New Zealand are in English only.
However if you have the ability (or your staff) have the ability to speak and/or read another language then you should seriously consider having some or all of your website translated.
This will set you apart from other websites.
For example the Rail New Zealand website now targeting Chinese travellers with a translated website.
You don't even have to translate your whole website just one page in someones own language may be enough to sell your tourist business over someone elses.
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